In a nationwide publicity campaign initiated while World War I was raging, American Jewish leaders brought home to the American public the extent of the suffering abroad and the need for relief efforts of unprecedented scope. The message resonated, resulting in the raising of large sums of money and in garnering support from American Jews and others for wartime relief. The Joint Distribution Committee of American Funds for the Relief of Jewish War Sufferers (later the American Jewish Joint Distribution Committee, both names abbreviated as JDC) was formed in 1914 to send aid, including food, clothing, medicine, funds, and emergency supplies, to the stricken Jews of Europe during the war. The war left in its wake many additional catastrophes—pogroms, epidemics, famine, revolution, and economic ruin—and after the war the JDC continued to play a major role in rebuilding the devastated Jewish communities of Eastern Europe and in sustaining the Jews in Palestine. Posters played a vital role in informing the American Jewish public about the depth of the crisis. The poster shown here was produced by the American Jewish War Relief Committee, one of the JDC's constituent organizations, and was directed at the residents of New York City. It is from the archives of the JDC, which contain documents, photographs, film, video, oral histories, and artifacts recording the work of the organization from World War I to the present.