This circa 1855 advertising print shows a three-and-one-half story storefront located on the 200 block of South Second Street in Philadelphia. The storefront features an open entrance, two large display windows, and signage advertising, “Wm.B. Eltonhead, Watches & Jewelry.” A large model pocket watch adorns the front of the building. Inside the store, a clerk attends to a male patron, and another man and a woman stand nearby. A number of men, women, and children walk in front of the store. Some proceed into the store; others admire the merchandise displayed in the large windows. Displays include framed portraits, platters, watches, and other sliver-plated pieces and fancy goods. William B. Eltonhead tenanted this address beginning in 1850, remaining until the mid-1860s before relocating the store to Chestnut Street. He received patents for gold washing and a match machine in 1869. Text printed under this image advertises the shop as a “dealer in all kind of watches, and manufacturer of all kinds of jewelry and silver ware,” and continues: “Also a large assortment of fine French jewelry, & a great rarity of fancy articles. Please call & examine my large & good stock of goods. Watches, jewelry, & silver ware repaired and warranted.” The artist of this lithograph is John L. Magee. Born in New York circa 1820, he specialized in cartoons and event prints. He was active in Philadelphia by 1855, producing portraits, church views, political cartoons, and event prints, including Civil War imagery. For a time, Magee worked from the establishment of the printer of this image, Thomas S. Sinclair (circa 1805–81). Sinclair was born in the Orkney Islands of Scotland and was active in Philadelphia by 1833, where he soon had his own business and was one of the first local printmakers to experiment with color lithography. A practical lithographer throughout his career, Sinclair produced all genres of lithographs, including maps, advertisements, city and landscape views, sheet music covers, portraiture, political cartoons, certificates, and book illustrations.